Meet Will Blodgett.

Applying empathy and entrepreneurship to solving society's most pressing problems.

Will Blodgett is an empathetic and passionate entrepreneur focused on making a difference. Obsessed with data, innovation and collaboration, he is constantly pushing the limits of possibility whether it be as an investor, developer, father or board member. A former Division I college football player, Will brings a competitive and enthusiastic spirit to everything he does while prioritizing teamwork to get the job done.

In 2021, Will founded Tredway, a real estate development firm focused on acquiring, revitalizing and preserving affordable, workforce and mixed-income housing across America.

Will has secured his place among the visionaries forging a path forward to create the next era of real estate in America. He was named Innovator of the Year by the Commercial Observer in 2020 and is one of City & State’s Real Estate Power 100 and Crain's New York Business' Notables in Real Estate.

A champion of the underdog, Will is deeply committed to causes that support underserved youth and especially those that emphasize the connection between sports and academics. He is proud to serve on the board of The American Institute for Stuttering (AIS), the Children’s Museum of Manhattan (CMOM), and New Heights Youth, Inc., a basketball-based youth development and education organization.

Will is married to Carolyn Tisch Blodgett, who most recently served as Chief Marketing Officer for Peloton Interactive. During her tenure at Peloton, Carolyn was responsible for growing the brand into a household name while balancing the demands of motherhood. Since 2012, Will and Carolyn have directed their personal giving through the Will and Carolyn Blodgett Foundation. The two met at Yale and, together, they have three beautiful children.

"Will has chosen as his focus a desire to contribute to public service through affordable housing, preservation and development, and to build a really impressive company and platform filled with people who have those same goals.

Mathew Wambua

Vice Chairman, Merchants Capital

How it started...

Over the course of his career, Will has led the acquisition and development of more than 25,000 units and $6 billion in real estate across the United States.

Prior to founding Tredway, Will was a founding partner of the real estate development firm Fairstead. During his eight-year tenure, Will grew Fairstead into one of the nation’s largest owners of multifamily housing and set the vision for the firm's affordable housing strategy, bringing innovation to the industry through the use of data, empathy and technology.

Will got his start at The Related Companies where he managed the acquisition, financing, and development of over 4,500 units in the firm’s Affordable Housing Group. He also served as a Special Advisor to the New York City Housing Authority (NYCHA), where he gained valuable insight into the functioning of North America’s largest housing authority and positive impact of public-private partnerships.

Professionally, he is a member of the Affordable Housing Tax Credit Coalition and the Affordable Housing Developer’s Council.

Over the course of his career, Will has been a successful early-stage investor, partnering with forward-thinking self-starters who share his dedication to catalyzing growth and empowering tangible change.

Will’s hobbies include playing basketball, running, skiing, singing and taking his kids on adventures.

Fast Facts
About Will

First Generation American

On his mother's side.

Played Division I Football

If you count Yale as Division I

Avid Marathon Runner

Including New York City & Boston

Works with a voice coach and sings to his children nightly

Their favorite tune is Bob Seger's "Turn the Page"

Proponent of the ‘one meal a day’ regime

Inspired by General Stanley McChrystal

Took his wife out for buffalo wings as their first date

She’s a pescatarian

Will knows how to harness the power of data to create positive change. He's fueled by a desire to drive innovation while addressing pressing social needs.

Daryl Morey

President of Basketball Operations, Philadelphia 76ers

His Life Story

A first generation American on his mother’s side, Will has humble roots in the midwest city of Chicago. Bullied for having a stutter, his childhood friends consisted of kids who lived in public housing; kids who came to his aid when no one else would.

As Chicago set about demolishing this housing stock, Will’s friends were forced out of the neighborhood. Mired in problems both at home and in school, he entered his teenage years with a chip on his shoulder and a reputation for getting into fights.

His parents, worried about their eldest son’s future if he stayed in Chicago, moved the family to Southern California with the help of a relative.

A fish out of water, Will was flunking out of Laguna Beach High School until the school’s football coach convinced him to join the team, showing him a path to college. Will began spending all of his time in the gym or in the library, ultimately earning a scholarship to Deerfield Academy, as a post graduate, and subsequently, Yale University.

"Will's instincts as a founder and entrepreneur were forged by his own story of survival. You must be willing to do things differently in order to have an impact and Will put that into practice."
-  Professor Bill Aulet, Martin Trust Center for MIT Entrepreneurship

At Yale, Will earned varsity letters as a wide receiver on the football team, and also participated in club hockey and basketball. To help pay for school, he held various odd jobs including working in Yale's gym, facility office and as a groundskeeper at the school's golf course.

With the support of Daryl Morey, along with mentors Professor Bill Aulet, founder of the Martin Trust Center for MIT Entrepreneurship, and Jack Welch, the former CEO of GE, Will began to think about how to translate his values into businesses that solve real-world problems.

After college, Will went to work in the public sector before going to business school at MIT’s Sloan School of Management.

It was at MIT that he fell in love with the idea of using big data and analytics to solve real-world problems—he headed the school’s real estate club and ran MIT’s renowned Sloan Sports Analytics Conference under the direction of Daryl Morey, current president of basketball operations of the Philadelphia 76ers.

Two decades later

The founding of Tredway is the culmination of Will’s drive to apply innovation, entrepreneurship and the power of data to the challenge of developing attainable housing and his lived experience as an underdog kid from the Midwest who believed in the promise of the American Dream.

"He took this sports mentality and implemented that into his business effectively. That play to win mentality, but doing it in a way that’s empathetic and understanding social impact"
Laurie Grasso​
Partner, Hunton Andrews Kurt
"Will quotes historical figures, he also crunches numbers. It’s a unique and creative outlook that has made him more of an out-of-the-box thinker because he comes at things from different angles​"
David Leopold
SVP & Head of Affordable, Berkadia

Giving back...

Will’s dedication to maximizing impact and delivering on the promise of the American Dream is felt through his support of many organizations, including the Robin Hood Foundation, Project FIND and the Student Leadership Network. He is also a patron of Yale University and MIT, and has raised scholarship funds for students at Morehouse College.

As a nonprofit board member, Will proudly helps advance the mission of The American Institute for Stuttering (AIS), the Children’s Museum of Manhattan (CMOM) and New Heights Youth, Inc.:

The Big Dog

Keep up with Will on a weekly basis with the Big Dog, a quick email on Monday mornings to get you motivated while keeping you level-headed.

June 2023

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May 2023

"Being deeply loved by someone gives you strength. Loving someone deeply gives you courage.”--Lao Tzu

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April 2023

Confidence goes hand in hand with courage. We have but one life to be bold and leave this place a little better than we found it.

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March 2023

"I’ve never scored a goal in my life without getting a pass from someone else."-- Abby Wambach

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February 2023

"If you are going through hell, keep going."--Winston Churchill

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January 2023

“She remembered who she was, and the game changed.”—Lalah Delia

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